I have been playing with a new tool that gives you more control over your Google Analytics called Trakkboard.  Google Analytics gives you a lot of tools, probably more than you really ever use.

However I am always looking for new takes on how to access and absorb all of the data they give you.  Trakkboard gives you the opportunity to:

• compare data from several Google Analytics accounts with each other.
• follow current developments from your desktop.
• summarize the most important key performance indicators on just one dashboard.

I will give more data as I play with.  I was hoping to get more “dashboard” style tools to be able to give executives and managers access to overview data.  We’ll see how it goes.

Tags: Google, Google Analytics, Tools, Trakkboard