Defining My Social Media Index and Settings Some Benchmarks

I was reading, Quantifying the Impact of Social Media: Where the Edelman White Paper Got it Right, Got it Wrong and What We Should Do Next, by Jim Tobin today.

I have been reading all the same white papers and following all the same discussion of Quantifying the Impact of a Social Media Campaign as well as experiencing it real time with social media campaigns I am part of.

As a social media consultant you need to be able to convince your clients that you'll deliver, and you need some way to measure success and failure.

Also establishing the influence of individuals and groups is a huge part of deciding where to spend resources during a social media campaign.

I like Jim's approach to the discussion. He picks apart several prominent opinions on the subject, but doesn't leave it there. He provides solutions, one of which that really caught my attention:

To move the social media index forward, we’ll need a system that serves as the white pages of social media with RSS.

So I thought about my situation and how I would like to define my social media index and what my reach is.

As a social media professional I prefer my presence be high profile and this part of my online activity I am not concerned with privacy.

So I am going to start tracking my social media index and recording all my activities on the net and record this analyzing.

So I started up a simple study today using Google Docs as the tracking mechanism. You can check it out more at: QISM. I look forward to any involvement and comments from you folks.

Bebo Social Network Application Development Platform

I went ahead and signed up for Bebo Social Network tonight. I was reading a blog post on Techcrunch called Bebo’s Platform Now Open for All Developers and thought I should go ahead check it out for myself.

I belong to most of the major Social Networks now and was reading the other day on how Bebo was named as best social networking site in a survey and is beating out Facebook

It is a very clean application similar to Facebook. Which I like. That is one thing about MySpace that really bothers me is how it is so cluttered and just crappy looking.

I like the video, music and authors sections that really highlights the major aspects of our social worlds.

They don't have too many applications right now, I noticed one business application allowing you to podcast.

This gives me yet another social network profile to manage, but hey it all increases my presence.

Will keep poking around and see what it has to offer.

Usage of My Public Profile Information

Since everything with my public profile is accessible to the general public in some form, there should be a easy profile page get at my bio and display links to all my public information.

You should be able to see my photos, videos, comments, social networks, etc.

Of course the ones I want you to see.

You should be able to review my resume and work / project history. You should know if I am looking for work or not.

All of this without really speaking to me. However, you should be able to interact with me as well.

People should be able to come get my information from me.

If I am selling products or offering services you should see that. Come harvest my public events. Come gather demographics on me.

If you like a video I have you can license it right there and utilize it.